Thursday, August 27, 2020
Politics Essays - New Deal, Social Programs In The United States
Governmental issues Straight to the point Sinatra once stated, You're enjoying some real success in April, shot down in May. In any case, I know I'm going to change that tune, when I'm back on top, back on top in June. Does the embodiment of independence lie in the verses of a Las Vegas vocalist? Is this actually how far we should hope to discover the standards on which this nation was made? Shockingly, this is the situation. Social projects executed by the Federal Government have created a country of whining crybabies. The idea of tough independence has been supplanted by the precept of exploitation. Thus, we wind up settled in a steady fight to spare our country from up and coming debacle. Social and good crumbling is ascribed to the accompanying: the media berating customary perspectives, openly subsidized Federal presents, and the breakdown of family esteems. The middle from which most of Americans get their news has one significant blemish; it's definitely not as a matter of fact the news. NBC, CBS, and ABC report the report from their point of view. Whatever news they esteem significant is developed to resemble the open estimation. This enormously affects the way we structure social needs, ethics, and individual standards. In the event that were determined what to figure, how would we become autonomous? For instance, when an individual transparently announces that government assistance is unsafe, that equivalent individual is known as a dogmatist by the press. It is not, at this point safe to advance preservationist standards because of a paranoid fear of open criticism. Our country has been in a descending winding since the time The New Deal. The Roosevelt Organization endeavored to cure destitution by tossing cash at poor people, free for the inquiring. In spite of the fact that we've shown for as far back as fifty years that this strategy doesn't work, it is as yet actualized in any case. The Federal Government sponsors the poor by sending them tax-exempt checks. Rather than urging people to understand their maximum capacity, the Government marks them as defenseless; unfit to get by without an enlarged Federal Government giving them things. Late enactment is focused on helping government assistance beneficiaries by supporting their pursuit of employment. Getting beneficiaries off government assistance and into employments gives them a sentiment of independence. This is the way in to a glad, fruitful life. Society's goals have changed drastically as of late. Shockingly, these progressions have a negative effect on the groups of America. Single parent families, divorces, and high school pregnancy is getting increasingly normal. Moral obligation has for quite some time been surrendered. Indeed, even normal graciousness has been tossed out of sight. The nonappearance of a steady family undermines the eventual fate of our kids. The disturbing patterns give us that offspring of broken homes have a more serious danger of turning out to be delinquents than their steady family partners. Without a doubt, our establishing fathers would be embarrassed about our country's honesty. America was manufactured on center convictions. The apparently most significant conviction is rough independence. The organizers decidedly focused on the idea that each individual is sovereign, and reliance on Government is political servitude. America can even now be spared. Each resident should feel individual answerable for the government assistance of their family. Likewise, Americans should instruct their youngsters to copy positive good examples, instead of the periphery segments of our general public. Numerous individuals accept that these are extreme beliefs and that we proved unable bear to disturb the current guidelines. Then again, would we be able to manage the cost of not to?
Saturday, August 22, 2020
Desiree Baby Free Essays
Pass judgment flippantly Why does race make a difference in a relationship? Extraordinary figures in history have noticed that race ought to never assume a job in any relationship. Permitting race to affect a relationship could without much of a stretch reason it to self-destruct, prompting the two sides being harmed at long last. In Kate Chopinââ¬â¢s short story ââ¬Å"Desireeââ¬â¢s Babyâ⬠, the race of Desiree and Armandââ¬â¢s kid cause Armand to turn a brush off to his better half and his youngster, in the end driving Desire to self destruction. We will compose a custom exposition test on Desiree Baby or then again any comparative subject just for you Request Now Armand family was old and well off and was imperative to the Louisiana manor. He was fair complexion and attractive, yet his mom had dark skin. His mom passed on when he was eight years of age, so he doesnââ¬â¢t recollect the skin tone of his mom. Armand states his name was ââ¬Å"One of the most established and proudest in Louisianaâ⬠(1). In this way, Armand was naturally introduced to riches. Then again, Desiree was deserted and was taken in by the Valmondeââ¬â¢s family. Desiree and Armand got as youngsters becoming together on the estate. Be that as it may, on that time, Armand not adored her. ââ¬Å"The wonder was that he had not adored her previously; for he had known her since his dad brought him home from Paris, a kid of eight, after his mom kicked the bucket there. (1) Falling in affection with Desiree felt to Armand as though him ââ¬Å"Had been struck by a gun shotâ⬠(1); feeling as if his passionate towards her went past quick hard. This relationship lead to marriage and Armand gives Desiree the name he said he would. Armand didnââ¬â¢t need Desiree to abuse the name that was given to her since the name she had gotten was significant due to Armand family foundation. Over timeframe Armand and Desiree had a child kid. Subsequent to having the infant, it prompts an extraordinary change in Armandââ¬â¢s feelings towards his better half. I can say that Armand is a supremacist, since he has exacting principles to his slaves. What's more, his slaves are Negrillon. Before he wedded Desiree and turned into a dad, he was very adhere to his Negrillon. After birth of his child and spouse ââ¬Å"Marriage, and later the introduction of his child had mellow Armand Aubignyââ¬â¢sâ⬠(2). The race of the child drove Armand to contemplate everything about his significant other, Desiree. He feels as though he was deceived. The race of the multi month old child made Armand have a brush off towards Desiree. He trusts Desiree isn't white and faults Desiree for the ââ¬Å"Unconscious injury she had brought upon his home and nameâ⬠(3). He feels as if she has created turmoil and frenzy inside the family. Along these lines Desiree had disregarded the name that was given to her. Purposefully he didnââ¬â¢t care where she was from however his activities shoed in an unexpected way. He attempts to avoid the home and addresses neither Desiree nor the infant. After Desiree got a letter from her mom saying return home, Armand advise Desiree to leave. Armand he couldnââ¬â¢t take the pressure of the pressure any longer so accordingly he advised his better half to leave. She didnââ¬â¢t need to leave her marriage, yet as she said her farewells to her dad of her kid he never addressed her. So she realized that was the issue that crosses over into intolerability. All things considered, the pressure Armand cause, Desiree just surrenders. She abandons her significant other and infant. She gets her child, strolls shoeless into a field that drove her to some place. ââ¬Å"She vanished among the Reeds and willows that developed thick along the banks of the profound lazy narrows; and she didnââ¬â¢t not return againâ⬠(4). In this manner, Desiree executed herself and the infant on account of the worried with the race of their kid Armand causes. Armand responses to his child Quadroon appearance eventually cause Desireeââ¬â¢s demise. An excellent and adoring family is destroyed as a result of race. Without realizing somebody ought to never pass judgment or mark an individual a liar without knowing them and the full truth. Since thereââ¬â¢s three sides to each story; the two sides of the gathering and reality . So at long last, never pass judgment flippantly. The most effective method to refer to Desiree Baby, Papers
Friday, August 21, 2020
Topics to Write About For College Essay
Topics to Write About For College EssayWriting an essay for college will help you a lot in your college career and will give you more chances to get the chance to write about topics that interest you. You can easily write about any subject that you like, or can use topics that you have learned in the past. But before you start writing an essay for college, you need to learn how to write one well.There are many different types of topics you can use. It is also easy to choose the topics based on how you would like to have it written. Here are some topics to write about for a college essay.Science: This is a great topic to write about. It will help you express how much you know about the subjects. You will have to write about the various facts that are related to the science. Another good thing about this topic is that you can find different kinds of examples where you can study and find the results. It is also good if you can include some pictures and diagrams, which can help you write well.Natural History: This is another great topic to write about. You can learn about different animals and plants from its species. They are also called different things. For example, the dinosaurs, lizards, birds, and the bees are one of the most common topics for essays.Sports: This is another topic that can be used to teach important things that you have learned from the past. For example, you can write about a player who excelled in basketball, a player who has played soccer, and a player who played the game of football. You can also write about the famous athletes from other sports. The students can study and learn about the popular stars of the game.Math: If you want to make sure that you are able to express yourself clearly, you should write your essay with math topics. You can write about algebra, trigonometry, calculus, geometry, and geometry if you want to do so. Other topics include geometry, trigonometry, statistics, probability, calculus, and calculus. If you are not familiar with these topics, you can look for an instructor or read a book to understand them. Students who know these topics will also be able to write well.Sports: If you want to make sure that you can write about an athlete, you should write about sports. Sports have their own articles that you can write about. It is also possible to write about the best players from different sports.Theses are topics that you can use to help you write your essay. Make sure that you learn the different topics that you can use them to write well. Once you have mastered the topics, you will surely be able to write your college essay.
Monday, May 25, 2020
The Censorship Of The Arts - 1173 Words
Censorship In the Arts Innocence, purity, youth ââ¬â qualities that society strives to protect. In order to safeguard these sanctities, society often employs censorship to combat vileness. Vileness embedded within the arts. Art has no limits, no boundaries, no rules. Art is undefinable. Therefore, art is easily considered to be the nesting grounds for defilement. Censorship is currently the preferred tool to cleanse this impurity. Censorship is ââ¬Å"the suppression of words, images, or ideas that are ââ¬Ëoffensiveââ¬â¢Ã¢â¬ ¦Ã¢â¬ (https://www.aclu.org/what-censorship). This concept is not new. It can dated way back to the times of Socrates, who was sentenced to death for corrupting the youth (http://www.beaconforfreedom.org/liste.html?tid=415art_id=475). Rulers, especially the Catholic Church, feared the loss of power as individuals gain autonomy through freedom of expression. The Index Librorum Prohibitorum in 1559 is an example of early censorship. It was a list of books banned due to ââ¬Å"their heretical or ideologically dangerous contentâ⬠¦Ã¢â¬ (http://www.beaconforfreedom.org/liste.html?tid=415art_id=475). Famous victims of this suppression are Galileo, Joan of Arc, and Thomas More. It was not until 1966 was the index finally eradicated, nearly four hundred years later. Although that form of censorship no longer exists, more have erupted in its place. The issue of censorship is more prevalent in contemporary society due to the easy accessibility and rapid spread of media. So much so that theShow MoreRelatedCensorship in Art733 Words à |à 3 PagesCensorship in Art Censorship has existed in the United States since colonial times. In the early history of American culture censorships emphasis was on political statements and actions, banning literature, music and even people from being heard in this country. This leading too more closed-minded views about different cultures and society, which we are still fighting to over come in the present day. Today a better-informed America has switched their views to a more sexual content when decidingRead MoreCensorship of the Arts in Singapore1474 Words à |à 6 Pagesstrike between freedom of and restrictions upon artistic expression? The commonly accepted definition of censorship- that certain texts, images, or films should be banned. The Longmanââ¬â¢s English Dictionary defines censorship as to examine books, films, letters etc, to remove anything that is considered offensive, morally harmful, or politically dangerous. Narrowing down the definition to cover The Arts scene in Singapore, the question beckons should anyone have the power to place restrictions on an individualââ¬â¢sRead More Censorship in art Essay715 Words à |à 3 Pages Censorship in Art Censorship has existed in the United States since colonial times. In the early history of American culture censorshipââ¬â¢s emphasis was on political statements and actions, banning literature, music and even people from being heard in this country. This leading too more closed-minded views about different cultures and society, which we are still fighting to over come in the present day. Today a better-informed America has switched their views to a more sexual content when decidingRead More The Censorship Of Art Essay2753 Words à |à 12 Pages Things are heating up in America. People are protesting outside of the movie theaters, concerts, and book and record stores of this great nation everywhere. What is all the fuss about? Censorship, Government officials and raving mad protesters alike have been trying to stop the expressive creativity in everything from Marilyn Manson to Mark Twain. One of the biggest shake-ups happened in museums all over the world recently that would have made Michelangelo and DiVinchiââ¬â¢s hair stand on end. In theRead MoreExamples And Ambiguities Of Art Censorship1459 Words à |à 6 PagesExamples and Ambiguities of Art Censorship (Position Paper) Art censorship, suppression of the arts, has a very long history. This is because all societies must decide what the limits of free speech are, and in this decision they must also decide the status of art. It is easy to raise more questions than answers when exploring this topic as it is a question whose answer is affected by differing perspectives and opinions. It would be exceedingly difficult to articulate an argument based on dataRead MoreCensorship Of Children And The Art Industry1488 Words à |à 6 PagesCensorship in children s cartoons is something that has a largely negative effect both on children and the art industry as a whole. Censorship can push itself on any number of topics: on violence, on love, on lgbt visibility, and on death. Censoring these scenes only serves to negate the sense of seriousness given to an issue. For instance, if you take away the possibility of a character getting injured or dying during a conflict, you lower the stakes, thus making whatever pl ot progression may beRead More Art Censorship Essay examples501 Words à |à 3 PagesArt Censorship à à à à à In recent news there was a controversy over art shown in Santa Fe Community Collegeââ¬â¢s gallery. The artist Pat Payne created obscene religious pictures that for the most part were mocking the Catholic religion. I feel that there is no need for artwork to be censored if in an appropriate place. Placing paintings that may seem to be obscene in an art museum, gallery, or anywhere else that attract mostly mature individuals is appropriate and obviously placing those same piecesRead MoreThe Censorship of Art Essay example14698 Words à |à 59 PagesThe Censorship of Art While the censorship of art is not a new phenomenon, recent years have witnessed renewed and intensified attempts to control popular culture. In particular, rap and rock music have come under increasing attack from various sides representing the entire left and right political spectrum, purportedly for their explicit sexual and violent lyrical contents. In this paper is investigated which moral codes underlie these claims against popular music, how social movements mobilizeRead MoreThe Effect Censorship has on Art Essay examples943 Words à |à 4 PagesThough out history artist have rejected any forms of censorship. Governments have had to enforce censorship laws for the sake of public safety. As well, as to maintain control of society and to uphold the moral and ethical values that the populous demands. Whether you are for or against censorship in art, it serves a useful purpose in moderation, but it can be taken to extremes. Whether itââ¬â¢s a fascist government or a extrem ist religious organization it is easy for a controversial law to be twistedRead MoreCensorship Essay1233 Words à |à 5 Pagesï » ¿Censorship Censorship is a highly controversial topic regarding the arts, controlling the freedom of expression of artists to convey what is deemed acceptable within society. Ai Weiwei falls victim under the power of the regime and the influence of censorship guidelines within China, limiting the display of his art due to the important messages he raises. Andres Serrano has experienced attempted censorship on his provocative image, Piss Christ, and has been attacked for producing offensive art.
Friday, May 15, 2020
Frida Kahlos Self Portraits - 1042 Words
I choose one of Frida Kahloââ¬â¢s self-portraits ââ¬Å"The broken columnâ⬠, without any doubt, one of my favorites. The Mexican artist Frida Kahlo was born in Mexico City on Saturday 6th July 1907 and died in the house in the background of this photograph, aged 47, just one week after her birthday, on Tuesday 13th July 1954. For a long time the details of Frida Kahloââ¬â¢s life and work were generally not well known. They have recently become prominent mainly through the work of the Mexican art historian Hayden Herrera, the emergence of Feminist-based scholarship and the staging of a retrospective exhibition in London in 1982, which was the first major Kahlo exhibition for over thirty years. Since that time Kahloââ¬â¢s life and modest range of paintings have come under considerable scrutiny as many books, newspaper articles and academic journal papers testify. This recent explosion of contemporary interest has resurrected Kahloââ¬â¢s artistic work from comparative obscurity and neglect to the point where her photogenic image, let alone her work, is almost universally associated with a certain bitter-sweet poignancy. On Thursday 17th September 1925, just two months after her eighteenth birthday, Kahlo was very seriously injured in Mexico City when a tramcar ran into her school bus. As a result of this accident Kahloââ¬â¢s spinal column was broken in three places in the lumbar region, and her collarbone as well as two ribs were broken. Her right leg had eleven fractures and her right foot wasShow MoreRelatedArt Interaction : Frida Kahlo s Thorn Necklace And Hummingbird1148 Words à |à 5 PagesMirian De Jesus ESE88-08 Timothy Glenn August 1, 2015 Art Interaction: Frida Kahloââ¬â¢s Thorn Necklace and Hummingbird Art is the essence of emotions, expressed through the canvas to fulfill an artistââ¬â¢s ego and reflect their inner self. Frida Kahlo one of the many women who revolutionized art, was a great example of the strength of women, and their expression of daily life through art. Frida lived from 1907-1954; at the age of 18 she had an accident that left her paralyzed, she began to paint more frequentlyRead MoreEssay On Frida Kahlo1059 Words à |à 5 PagesRecognized for her eccentric, vivid paintings, Frida Kahlo was one of Mexicoââ¬â¢s most notable artists. While observers may find themselves mesmerized by her work, some may not realize the intimacy and profound emotion behind each painting. Kahlo was an artist who utilized painting as an outlet for the physical and emotional suffering she endured throughout her life. From health complications to a troublesome marriage, these adversities would influence Fridaââ¬â¢s painting style and content. Decades afterRead MoreFrida Kahlos In fluence Essay1067 Words à |à 5 PagesFrida Kahlos Influence Frida Kahlos influence still lingers around the world. Even with Frida dead for almost two decades, she is still celebrated and thought of as an idol. Frida Kahlo was an artist in many different ways. Besides Fridas incredible talent to paint surrealist thoughts and emotions on canvas, she also was and artist in her mind and body. Fridas attire of traditional Mexican clothing, which consisted of long, colorful dresses and exotic jewelry, and her thick connectionRead MoreFrida Kahlo : An Interesting Artist1153 Words à |à 5 PagesFrida Kahlo is an interesting artist to learn about. Not only about her deep, complex and surrealist style, but also how it came to be. Unlike other artists who paint from a single point of view; Kahlo is able to show multiple perceptions of what she was feeling or trying to express. How people are not one type of person, but can be multifaceted in their lifetime. Frida shows this in many of her paintings. You can see this especially in The Two Fridas and Self-Portrait with Thorn Necklace and HummingbirdRead MoreSelf Portrait With Monkey By Frida Kahlo1740 Words à |à 7 PagesSelf-Portrait with Monkey: By Frida Kahlo Self-Portrait with Monkey made in the year of 1938 by Frida kahlo a Mexican artist who was influence by the traumatizing events that occurred during her early life. Which were physically and psychologically tragic. Frida Kahlo used her personal tragedies to create art. She painted herself because it was what she knew best. Kahloââ¬â¢s Self-Portrait with Monkey, was made to show a living and soulful being holding her by having his arm around her neck as a formRead MoreCuriosity Project : Frida Kahlo1518 Words à |à 7 Pages11/30/2015 Frida Kahlo Tragedy, a crippling experience many people endure in life, yet some give up and the courageous few fight back. Frida Kahlo exemplifies the strength required to express oneself openly and boldly, sharing her painful life through paintings. Kahlo is one of the most famous female painters from Mexico and is known for her mutilating, heartbreaking and courageous self-portraits of her life. Through her various paintings and self portraits, she has created a journal and self-biographyRead MoreThe Legacy Frida Kahlo Essay1037 Words à |à 5 PagesDiego Rivera and his wife Frida Kahlo are an important aspect of the Hispanic World and well-known names in Latino art. Rivera and Kahlo knew many famous painters such as Duchamp, Siqueiros, Orozco and Picasso. Picasso became a great friend of the family. Kahlo has influenced many places in Mexico. There are many land marks not only in Mexico but around the world. The Frida Kahlo Museum is located in Coyoacan Mexico in her Casa Azul home (bl ue house), this is the same place Kahlo was born, grewRead MoreEssay about Between the Borderline of Mexico and the United States820 Words à |à 4 PagesImage in a self portrait generally communicates to the viewer information about the identity, character, environment, feelings and interests of the artist. In the case if Between the Borderline of Mexico and The United States Frida Kahlo expresses her feeling that she holds towards hr alien environment, and her cultural identity. This will now be proven through analyzing the portrait to prove the above quote. Frida Kahlos full name was Magdalena Carmen Frida Kahlo y Calderà ³n de Rivera. SheRead MoreFrida Kahlo Self Portrait With Necklace Of Thorns884 Words à |à 4 PagesFrida Kahlo, a captivating artistic legend. She was born in 1907 in Coyoacà ¡n and died in the same town in 1954. Kahlo said her art arose from three experiences: a bus accident that nearly killed her in her adolescence, her inability to bear children, and her tempestuous relationship with Diego Rivera (Grimberg 7). Most of Kahlos works were self-portraits, according to Herrera, she once said, I paint self-portraits because Im so often alone, because I am the person I know best (3). She paintedRead More Between the Borderline of Mexico and The United States Essay829 Words à |à 4 Pages â⬠Image in a self portrait generally communicates to the viewer information about the identity, character, environment, feelings and interests of the artist.â⬠In the case if ââ¬Å"Between the Borderline of Mexico and The United Statesâ⬠Frida Kahlo expresses her feeling that she holds towards hr alien environment, and her cultural identity. This will now be proven through analyzing the portrait to prove the above quote. Frida Kahlos full name was Magdalena Carmen Frida Kahlo y Calderà ³n de Rivera. She
Wednesday, May 6, 2020
Ethical Vs. Legal Business Issues - 949 Words
Ethical vs. Legal Business Issues This paper is composed for the individual assignment for week 2 of the MBA 633 Legal Issues in the Workplace course. The topic for this assignment consists of the differences between ethical and legal business issues. This paper will provide answers to questions related to employee behavior away from the office, and the Foreign Corrupt Practices Act and bribes. Both topics have been presented in the form of video cases (video 93 and 98) found in the Cengage digital video library. My Time, Company Time? Jimââ¬â¢s Gym is growing, and as the Gym grows it is experiencing some growing pains in the form of inappropriate behavior from the employees on their own time. Six employees have made headlines this year due to inappropriate actions outside of work. Some of the headlines have proven embarrassing to the Gym. Two employees were arrested for driving while intoxicated; an office admin who did not hurt anyone and a personal trainer hit a family in a minivan and caused injuries. Another employee got into a fight that he possibly started in St. Louis. An Atlanta manager was charged with domestic violence. A trainer in Seattle was charged for possession of Marijuana and an unlicensed gun under his seat. A staffer in Tallahassee was charged with criminal trespassing when protesting at the governorââ¬â¢s mansion. Every person was identified as a Jimââ¬â¢s Gym employee except for the Atlanta manager. Other than bad press, I do not believe five of theShow MoreRelatedOrganizational Ethics697 Words à |à 3 PagesOrganizational Ethics Jessie Banks ETH/316 October 27, 2014 Mario Madrid Organizational Ethics Business policies and practices regarding potentially controversial issues are part of organizational ethics. These ethics are often guided by the law; most business uses ethics in order to be accepted by the public or to have a successful business. Ethical principles can address organizational issues which help the organization to follow good practices within their organization or company. I am partRead MoreFinancial And Non Financial Benefits Essay1427 Words à |à 6 PagesCompensation has long been considered one of the business organizationsââ¬â¢ means of gaining competitive advantage. Financial and non-financial benefits are likely to assume a critical role in attracting necessary professionals and retaining competent personnel (Rosenbloom Hallman, as cited in Marsh Kleiner, 2004; Shields, 2007; Tetrick, Weathington, Da Silva Hutcheson, 2010). ââ¬Å"How people are paid affects their behaviors at work, which affects an organizationââ¬â¢s successâ⬠(Milkovich, Newman Read MoreFormal Vs. Formal And Informal1192 Words à |à 5 Pagesin court. It is formed by two or more parties, each of whom agree to perform or to refrain from performing some act now or in the future (Clarkson, et al. G-10). Contracts come in three different classifications: bilateral vs. unilateral, formal vs. informal, and express vs. implied. A bilateral contract is a promise for a promise, where as unilateral is a promise for an act. A formal contract requires the creation of said contract to be in a special way, and informal does not require this. FinallyRead MoreEthical Computing: Copying Music or Software from Another Person or over the Internet1338 Words à |à 5 PagesEthical Computing: Determining the Ethicacy of Copying Music or Software From Another Person or over the Internet Introduction The pervasive nature of the Internet has made the copying of music and software exceptionally easy, fast and for the most part, undetectable. The ubiquity of the Internet and the speed at which music and software can be copied is also changing the sociological and legal aspects of computing as well (De George, 2006). For the first time the availability of technologyRead MoreThere Are Several Legal And Moral Implications When Expanding1391 Words à |à 6 PagesThere are several legal and moral implications when expanding business in Mexico. The purpose of this memorandum is to identify legal and ethical implications of conducting business in Mexico and to evaluate the significance of expanding internationally in Mexico. For the expansion to be effective, the best strategy is to plan the work and then work the plan, meaning, conduct extensive research about international business expansion in Mexico and all aspects tied to it. This mainly consists of lawsRead MoreStarbucks Standards o f Ethics and Compliance1647 Words à |à 7 Pagescomes to their financial environment. Upholding ethical standards within a business is important if a business wants to become successful and maintains their credibility, Starbucks does not just operate on one ethical standard but eight different ones. They are all different sources that are used for different reason within the company. Starbucks has two specific organization standards they go by that deal with their financial portion of the business. Transportation, manufacturing, and supplies areRead MoreFalse Advertising Vs Puffery : False Misleading Statements864 Words à |à 4 PagesFalse Advertising vs Puffery False advertising is defined as factually false statements that are used to promote a product (Waters). Puffery is defined as the promotion of a product using exaggerated statements and opinions not intended to be factual (econedlink.org, 2014). The main difference between the two is that false advertising is an illegal form of promotion and puffery is a legal form of promotion. Yet, just because puffery is legal and the false advertising is not, does not mean that theyRead MoreThe International Council On Clean Transportation1395 Words à |à 6 PagesRunning Head: Business Ethics 1 Business Ethics 2 Discussion Board Forum 1 - Volkswagen Scandal Rachelle Sepich Liberty University Volkswagen Scandal Overview In 2013, the International Council on Clean Transportation (ICCT) began conducting ?on-road emission tests for cars?. The investigation on Volkswagen identified the emission levels were nearly 40% higher than the defined limits (Jung Park, 2017). Ultimately in 2015, Volkswagen publicized a recall of more than 450Read MoreLying to Patients and Ethical Relativism910 Words à |à 4 PagesI. Lying to Patients and Ethical Relativism Ethical Relativism and Ethical Subjectivism Ethical Relativism - theory that holds that morality is relative to the norms of ones culture. * a culture. i.e.: nobody should ever steal) Objective vs. Subjective (Telling right from wrong) Paternalism vs. Autonomy Paternalism ââ¬â authority of restricting the freedom and responsibilities of those lower than them Autonomy is a binomial 1) Enlightenment ethics ââ¬â celebration of the individualââ¬â¢sRead MoreBusiness Ethics Case Study: Orkin Extermination955 Words à |à 4 Pagesthis possibility. Ethical and Legal Implication of Orkinââ¬â¢s Behavior Ethical Dilemma: Is it Ethical for Orkin to increase the price, while the customers have been paying the annual renewal fee regularly as per the contractual agreement in return for Orkin to provide lifetime termite protection control? Unless there is a 100 percent increase in cost, it is unethical if Orkin increases the price for reasons such as ââ¬Ëprofit is lesser after cost increaseââ¬â¢. However, it might be ethical in very few cases
Tuesday, May 5, 2020
Australian Water Crisis for Demand and Supply-myassignmenthelp
Question: Discuss about theAustralian Water Crisis for Demand and Supply. Answer: Introduction Australian is an economy that is being faced by the scarcity of water. The amount of rainfall received in some parts of this economy is too low such that some areas have turned to semi-deserts. It is not clear as to what is the real factor causing water crisis all over the world; many nations are struggling with the challenge of low supply of water. Its globally agreeable that water is the basic source of life and thus an important resource that should be maintained at higher supply level for an economy to thrive well. Shortage of water have significant implications on the economys performance since all sectors are dependent on water for production (Tranter, 2015). Agriculture is the primary sector that has really felt the squeeze of this water scarcity. Most of the rivers have low water levels; due to drying of some areas, the water level has gone down. This has resulted in the restriction on irrigation water which in turn has greatly undermined the productivity of the agricultural sector (Ejaz, Hanjra and Ward, 2015). This paper shall discuss the various climatic changes that are responsible for the Australian water crisis and also some other contributing factors. The Australian water consumers awareness will be raised on the present water condition and will understand why the government is employing various policies. They will also develop a personal sense of water conservation. By considering the various factors behind the current situation, recommendations drawn may be crucial to the government in decision making towards controlling the situation. This paper shall help in understanding that water is a scarce resource in Australia and thus its supply is limited compared to its rising demand. Analysis Whigham (2017) wrote an article known as The approaching crisis: Is the world running out of water? this article was meant to create an awareness of the current Australian water crisis. It tells about some of the factors responsible for causing such a crisis and the various policies that the government has enacted so as to satisfy the rising demand with the scarce water resource. In his notion of how the Australian supply of water was endless and that taps never went dry, Whigham is trying to let us know that Australia was an economy of plentiful supply of water. The question now is where did this shortage come from? the article emphasizes on the need to abate the current water consumption pattern; it pointed out that without this, a large proportion of the worlds population (2/3 to be specific) will be facing a water shortage by 2025. The supply of water is falling but the demand is going up (OECD and OCDE, 2013). The market forces on their own has failed in bringing about desirable results in the water market. Most urban cities in the world are becoming increasingly thirsty and a global water crisis is predicted to emerge in future. Fig: Australian Water supply and demand Source: Onselen (2017) From the graph, water deficit can be said to have been a serious issue only from 2005. Whereas the world is covered by water, there is insufficiency of fresh water in most economies (Hubbard, Garnett and Lewis, 2016). Our interest is only on 2.5% of this water. If this 2.5% was available, the water shortage would come to an end. The 2.5 % is available, but glaciers and snowfields traps approximately more than 1.5% of this and leaves less than a percent to serve the billions of worlds population. The major factors responsible for the shortage are; growing population (Sbs.com.au, 2016), increased affluence of economies (where more water is used in production of goods) and the climatic changes. Su (2014) noted that greenhouse gas emissions are responsible for climatic changes. According to Opray (2016) the shortage in Australia is being tackled through using desalination and water recycling. View and Recommendation The analysis of the current situation and the future implications if the situation worsens clearly tells the government that it has some work to do. This water crisis is being experienced all over the world; since there are some economies that have had water crisis before and have regained control of the situation, the Australian policy makers should analyze the policies implement that help on the same and weigh if they would be effective in bringing such control to Australia. In economics, resources are always scarce, thus, the most appropriate control is to lower the water demand level. This is only achievable by raising the price at which water is supplied. Most consumers will opt to spend less volumes of water at higher price in comparison to the initial low price. However, the government should bear in mind of the fact that water is the basis of life for both the poor and the rich. Thus, price increment may raise the level of poverty in Australia. The recommendation to the government is that if this strategy was to be effective, it should try to use price discrimination so as to have a positive change in demand as is the objective without bringing about some economic implications. The price should be raised on the sectors that use large volumes of water to relieve some supply to other sectors. The government should use the current predictions of the future water crisis and raise its spending on infrastructure that would increase water conservation and storage. Conclusion Water in Australia is a scarce resource and thus the government has a sole obligation of ensuring that there is efficient allocation of the same. Without the government enacting various policies, the Australian water supply is at a risk of experiencing extreme shortages in the future which would turn this to a natural disaster that may not be easily brought to an end. The Australian climatic condition is deteriorating and given the current increased carbon emissions, the water supply is not expected to recover very soon; it may take time and thus a need to allocate efficiently what is available so that it may serve the consumers for a long time as we wait for the situation to be put under control. References Ejaz, Q., Hanjra, A. and Ward, J. (2015). Impact of water scarcity in Australia on global food security in an era of climate change. [Online] Inform.regionalaustralia.org.au. Available at: https://inform.regionalaustralia.org.au/industry/agriculture-forestry-and-fisheries/item/impact-of-water-scarcity-in-australia-on-global-food-security-in-an-era-of-climate-change [Accessed 22 Aug. 2017]. Hubbard, G., Garnett, A. and Lewis, P., (2016). Essentials of Economics. AU, Pearson Higher Education. OECD and OCDE. (2013). Water security for better lives. Paris, OECD. Onselen, L. (2017). Australia's phantom housing shortage. [Online] Macrobusiness.com.au. Available at: https://www.macrobusiness.com.au/2017/06/australias-phantom-housing-shortage/ [Accessed 23 Aug. 2017]. Opray, M. (2016). Not a drop to waste: how expanding Australian cities can tackle water shortages. [Online] Theguardian.com Available at: https://www.theguardian.com/sustainable-business/2016/may/16/not-a-drop-to-waste-how-expanding-australian-cities-can-tackle-water-shortages [Accessed 22 Aug. 2017]. Sbs.com.au. (2016). Perth faces water shortage: report. [Online] Sbs.com.au. Available at: https://www.sbs.com.au/news/article/2016/12/08/perth-faces-water-shortage-report [Accessed 22 Aug. 2017]. Su, R. (2014). Australia to Face 'Water Crisis' Due to Rainfall Shortage and Climate Change. [Online] Ibtimes.com.au. Available at: https://www.ibtimes.com.au/australia-face-water-crisis-due-rainfall-shortage-climate-change-1346971 [Accessed 22 Aug. 2017]. Tranter, K. (2015). Global Water Woes: Australias looming water crisis. [Online] Independentaustralia.net. Available at: https://independentaustralia.net/environment/environment-display/global-water-woes-australias-looming-water-crisis-,7534 [Accessed 22 Aug. 2017]. Whigham, N. (2017). The approaching crisis: Is the world running out of water? News.com.au. Available at: https://www.news.com.au/technology/environment/conservation/the-approaching-crisis-is-the-world-running-out-of-water/news-story/8d48f0cce7b33bc7b480d8e6f1e9152b [Online] [Accessed 22 Aug. 2017].
Sunday, April 12, 2020
Library Information System Improvement
Table of Contents Executive Overview Analysis of the current system Needs of the new system Proposed configuration and specifications Justification for new system Installation / Implementation Plan References Executive Overview The current situation in business across the globe indicates a major relationship between performance and communication. In this regard it has been observed that to improve business performance there is a major need to improve communication and access to services. The current information system within the institution library is computerized but falls short of requirements of students and staff due to delays in upgrading the service. The current service is supported by a database stored on the library server.Advertising We will write a custom assessment sample on Library Information System Improvement specifically for you for only $16.05 $11/page Learn More This database is used to locate, book and keep records related to the b ooks in the inventory. However, the system can only be accessed at one point, which is making it especially difficult for students and staff of campus to access books. In addition to that, the books are only in one format which limits the number of users who can access the books. It has been suggested that if changes were made to allow additional formats of books to be stored on the system, and an increase in access to the library system major both staff and students can benefit significantly from the resources provided by the system. It is for these reasons that this proposal will provide a suitable alternative to the current library system. Analysis of the current system As it has already been mentioned earlier in the report this proposal seeks to improve the current system in use within the library. The current system used in the library is computer based and serves both students and staff within the library. The system allows information to be stored on various database relation s and uses this information to manage the borrowing of books and resources from the library. The records pertaining to students and staff are entered into the system by accessing the main registration database. When new books arrive they are scanned and entered into the system. The system is also used to identify appropriate rows within the library to arrange the books. When a student/staff comes to the library they can either locate the books on the shelves using the information on the bulletin board or ask the library assistant to help them locate the books. Once they have the books they go to the counter where a library assistant uses their identity card to enter the details of the transaction into the system. Upon return of the book or other resource to the library the student/staff must visit the library assistantââ¬â¢s counter. The library assistant will use the student/staff identity to enter the completion of the transaction into the system. The system has a mechanism to print out a list of books that are overdue. However, this list is not very useful as the existing system does not allow the library department to communicate with the borrower. The current system also has a mechanism that is used to calculate fines and penalties for lateness after the due dates have passed. This facility allows the library assistant calculate what payments should be made by students/staff who have over stayed with books or other resources. However, it has again been noted that this facility does not serve the student/staff well as it does not allow for communication between the library and the student/staff in question.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More It has also been noted that the need to make a physical visit to the library to borrow a book is not very favorable for students and staff who reside off campus. The current system does not allow the users to query the database to find out if the resource they require is available. As a result of this it has been observed that students and staff off campus are forced to make trips to the library sometimes while unsure if the books they need are available. Based on the above shortcomings it has been observed that the institution could greatly benefit from improvements to its existing library system. Needs of the new system Information technology has been defined as the use of a combination of hardware, software and services for the management, communication and sharing of information (Shelly Rosenblatt 2011). It has been observed that effective use of information technology has been seen as a major driving force for business in the future. Based on this premise and the shortcomings of the current system this proposal seeks to identify and satisfy the needs arising within the institutions library system. It was observed during an analysis of the current system that one shortcoming of the current system can be attributed to poor accessibility to the data on the system. This is due to the fact that the system can only be accessed within the library and users outside the library have no access to the information stored on the system. The issue of accessibility is a major issue and it is believed that the proposed system will properly address this shortcoming. The proposed system will provide access to data on the system from various locations thus improving decision making capacity of the users. Another issue that was identified with the current system was with regard to the formats of resources available on the system. It has been observed that the library only offers books and digital media such as CDââ¬â¢s and DVDââ¬â¢s. However, it has been noted that due to recent advances in technology there have emerged several new approaches to presentation of information. For example, a lot of books and reading material are accessible on the internet due to the use o f PDF formatted files. These files can be used on various devices including computers and other hand held devices. The proposed system suggests some of the material in the library especially books with high demand be converted into several formats to allow increased access to the resources.Advertising We will write a custom assessment sample on Library Information System Improvement specifically for you for only $16.05 $11/page Learn More On observation of the current system it was noted that there were existing mechanisms to handle calculation of penalties and to identify overdue books. It was also noted that it would be beneficial to communicate with the individuals to alert them on the situation to facilitate speedy return of the books or resources to the library. Using technology such as mail merge it is possible to make mailing lists from the lists produced and communicate with the defaulters to facilitate speedy collection of books and reduce pena lties incurred. In addition to the above needs it has also been observed that the current system does not have a mechanism to alert the library assistant on inventory levels. As a result a book or other resource may go out of stock due to loss or other means and the library assistant is unaware of the situation. It has therefore been suggested that the proposed system provide a mechanism to keep track of suitable stocking levels for the resources held on the system. This mechanism should be triggered periodically to identify resources that need to be restocked within the library. The last need identified with regard to the current system is that relating to efficiency of operations within the institution. From observation of the system it can be seen that the system is to some extent cumbersome and inefficient. This point arises due to the fact that the system is not being applied to its maximum potential. A computerized solution is often designed to improve the efficiency of perfor ming specific operations. It is possible that such a situation arose from poor analysis of the previous system during the development of the previous system. Due to this the solution created did not fully cater for the needs of the users of the system. It is hoped that through a more thorough analysis of the needs of the users this proposed system will improve efficiency of operations and performance. Proposed configuration and specifications Based on the financial constraints within the institution it was suggested that a suitable solution will need to be cheap. In line with the proposed system was meant to be delivered with expenditure below $2000. It was believed that if the investment costs were kept low, it would be easier to sell the proposal to the institution. In keeping with the budget constraints the proposed system requires the purchase of a few essential hardware components (See Appendix B). The first item on the list is a new faster and more powerful computer to be used by the library assistant. This is crucial for the success of the proposed system as the processor handles most of the instructions between a user and the computer system (Andrews 2009).The computer selected was found to be both cheap and capable of delivering the processing power required to handle the new system.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In addition to the computer the proposed system will require two wireless routers in addition to the current LAN connection. The current LAN connection will allow the system to extract information stored on the registration database. It will also channel requests to and from the library system to the various locations served by the routers. It has been suggested that one router be placed in the cafeteria to allow staff/students access the system from this location. Another router should be placed within the student hostels. This will provide students access from their hostels. The final component will be the web based library software. This software will be accessible via the institution website and will allow users to check the availability of resources from several locations. It will also allow students to reserve books and resources, access and download resources, communicate with the library staff and deal with inventory and communication issues. Justification for new system The main reason that the system has been deemed useful within the institution stems from the improved efficiency it aims to create. This is due to reports that indicate it is not possible for a company/organization to be successful in the current environment without the appropriate computer systems to sustain and improve business efficiency (Stein 2006). This statement suggests that aside from the improved efficiency it promises the proposed system is also a key ingredient useful to the success of the institution. It has also been observed that though start ups and smaller organizations can initially do without computer systems, as the organization grows the existence of such a system is essential to create efficiency and convergence within the organization (Stein 2006). In addition to the improved efficiency it has also been noted that one way for an organization to improve product quality and customer service is through the introduction of appropriate computer systems (Stein 2006). I n relating this case to the institution in question it is clear that with a better library system the quality of the education product being offered may improve significantly. It is for these reasons therefore that it has been suggested that improvements be made on the current system. Installation / Implementation Plan It has been observed that one of the main reasons behind failure of software projects can be attributed to poor planning (McConnell 1997). With this consideration in mind the proposed project suggests planning of the production process in advance to avoid failure or unnecessary delays in completion of the software project (See Appendix C and D). The plan to be followed in undertaking the project will be reviewed by all members of the team to ensure it is suitable. In addition to that there will be regular updates on progress and delays to help steer the team to successful completion. In addition to planning during the design and development stages it has also been not ed that the approach used in implementation is crucial to overall success of a project. This is due to the fact that complete replacement may interfere with existing systems (Fowler 1999). Due to the implications of this suggestion therefore the project will be implemented in phases. This is aimed at reducing the interference caused by the introduction of a new system within the institution. It is assumed that upon completion each user will be able to access the library database using a web browser from any location. References Andrews, J. (2009). A+ Guide to Managing and Maintaining your PC. Boston, MA: Course Technology Cengage Learning. Computer Shopper. (2011). No Nonsense Buying Advice Since 1979. Web. Fowler, D. (1999). Virtual Private Networks: making the right connection. San Francisco, CA: Morgan Kaufmann Publishers Inc. McConnell, S. (1997). Software Project Survival Guide. USA: Microsoft Press. Shelly, G. B., Rosenblatt, H. J. (2011). Systems Analysis and Design. Boston, MA: Course Technology Cengage Learning. Stein, R. T. (2006). The Computer System Risk Management and Validation Life Cycle. Chico, CA: Paton Press LLC. This assessment on Library Information System Improvement was written and submitted by user Edith Martin to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
Tuesday, March 10, 2020
Jeb Bush Net Worth
Jeb Bush Net Worth Jeb Bushs net worth is at least $19 million and as much as $22 million, according to tax returns made public by his presidential campaign in 2015 and public remarks by his aides. The disclosures showed Jeb Bushs net worth grew dramatically in the eight years of private-sector work following his departure as governor of Florida in 2007. Sources of Net Worth in Financial Industry Bush has earned his money in the private sector from speaking and consulting work in the financial services industry, including private equity. Among the firms hes been associated with areà Lehman Brothers and Barclays. Bush was worth only $1.3 million when he left the Florida governors mansion in 2007. Heà was paid more than $28 million since leaving office, according to a New York Times analysis in 2014. That included $3.2 million from serving on the boards of public companies and giving more than 100 speeches for which he was paid at least $50,000 each. His pursuit of wealth is well documented and will likely become a point of contention should he seek any public office in the future. Why a Large Net Worth Can Be Bad In Politics Bushs net worth became an issue for him in the 2016 presidential race. Thats because of his reported aggressive quest for wealth in the years since he left the governors mansion in Florida. Some political analysts said they believed Bush would face similar hurdles connecting to middle-class Americans as did 2012 Republican presidential nominee Mitt Romney, one of the wealthiest candidates to seek the White House in modern history. ââ¬Å"Running as the second coming of Mitt Romney is not a credential thatââ¬â¢s going to play anywhere, with Republicans or Democrats. Not only would this be problematic on the campaign trail, I think it also signals someone who isnââ¬â¢t seriously looking at the presidency or he wouldnââ¬â¢t have gone down this path,â⬠à Republican consultantà John Brabender told Bloomberg Politics in 2014. Jeb Bush Takes Flack For Rush to Make Money Bush entered the Florida governors mansion in 1999 worth about $2 million, according to published reports detailing his personal finances. In his eight years as governor, Bush would tell reporters his family finances suffered because of his public service, according to the Tampa Bay Times. He left office with a net worth of $1.3 million. In their book about the 2012 presidential campaign, Double Down, journalistsà Mark Halperin and John Heilemann describe Bushs quest for wealth as a driving factor behind his decision not to seek the Republican nomination that year. He said he wanted to pursue greater wealth instead. The former Florida governor was telling everyone the same thing hed told Romney: he planned to stay on the bench. It wasnt so much concerns about a Bush hangover that were keeping Jeb there. It was his bank account. You dont understand, Bush would say to the Republican poo-bahs begging him to run. I was in the real-estate development business in my state. There was a huge bubble, but I missed out because I was governor for eight years. So Im starting from scratch. If, God forbid, Im in an accident tomorrow- Im in a wheelchair drooling, saliva coming from my mouth- whos going to take care of me? What are my wife and kids going to do? Ive got to look after my family. This is my chance to do it.
Sunday, February 23, 2020
Coffin and Mummy of Paankhenamun Research Paper
Coffin and Mummy of Paankhenamun - Research Paper Example The illustration of the mummy of Paankhenamun is superb pieces of craft made by Egyptians artists during the period before Christ. It is avidly painted coffin of a deceased man named Paankhenamun, the gatekeeper of the temple of the Amun god. Therefore, the artwork reveals the way ancient Egyptians for ritualistic culmination functions and their beliefs of life after death. The mummy case is a wall piece of art resulting from the third, middle period, which is a decentralized period and fragmented end of the Egyptian bureaucracy. The artwork was done for a specific patron. The work was performed to reconstruct the cultural beliefs of the early Egyptians. Therefore, the artwork was meant for a certain person known as Paankhenamun who was the gatekeeper of the temple of the Amun god, thus his name meant that he lived for the Amun (Maria and Clarke 121). The art works is museum collection of artistic features placed in the institute or art, in Chicago. The artwork is a representation fo r the coffin for Paankhenamun; thus, the artwork provides a complex picture of mummification and the existence of the goddess of ancient Egyptians as indicated in figure 1. The case is significant because it reveals the way the ancient people view certain subjects. The ancient Egyptian culture believed that there was a life power, and the spirit existed inside the deceased. Therefore, they performed mummification as a ritual process of preserving the physical features of the deceased person in order to enable the body to dwell in the eternal life. The funeral psychology of the ancient Egyptian culture is that the death did not mean the end of life of an individual. However, it was an escape from the physical, human life and a gateway to everlasting being. Many ancient people believed that their life span was short; thus, they believed in life after death where they would be with their gods. Therefore, the mummification method enabled them to maintain the goddesses and royalty. The p reservation method was to enable the deceased to come back to life. Interestingly, the X-rays revealed that the case of the mummy of Paankhenamun contains mummy inside that dates from the 945 to715 B.C (Maria and Clarke 79). The function of the artwork of the mummy case was for ritualistic culmination functions. The coffin was used in the funeral feast and offering scene thus the decorative relief work of the coffin played significant roles to the ancient Egyptians. The entire decoration process of the coffin and the decorative features included in the surrounding walls reveals the celebration of life after death with his family members. The kinsmen delight in the soul nourishment and they give their sacrifices to the gods in favor of the departed. For instance, the inscription that cuts across the perimeter of the scene is significant. This is because it is an offering formula or way through, which the Egyptians perform the funerary feast in different ways. Moreover, the painted sc ene plays a significant role of primarily prayer representation. When focusing on the paintings, one will encounter various inscription represented on the offering table and scattered all over the room. The top of the table has slices of bread on top of it is a monumental leg of an ox (James, Mancoff, Kozitka, and Steinmann 122). There are bottles of beer on the side of the table and some geese; thus, they all represent the funeral offerings meant to appease the
Friday, February 7, 2020
In depth alnalysis of El Mariachi Essay Example | Topics and Well Written Essays - 1250 words
In depth alnalysis of El Mariachi - Essay Example It is all about a young mariachi (a wandering musician or a singing guitar player) who gets caught in a web of mistaken identity. The plot of mistaken identity has been used in many films, like in Alfred Hitchcockââ¬â¢s North by Northwest. Rodriguez again uses this plot in El Mariachi. El Mariachi arrives in a small dusty town of Mexico to start a new life. His only interest and his dream is his music. But he soon realizes that this is not easy when he gets mistaken for a criminal named Azul, a drug lord who is being chased by a rival named Moco, as both wear black and carry a guitar case. The only difference is that while one carries a guitar in his case the other carries a machine gun. The mistaken identities result in the rivals trying to kill El Mariachi. In the meantime El Mariachi falls in love with Domino. Moco is also in love with this woman. By the time the true identities are known, Moco comes to know that Domino and El Mariachi are in love. In a fit of rage Moco kills D omino and shoots off the hand of the mariachi. After this when Moco laughs in El Mariachis face, El Mariachi kills him. The story is set in a small Mexican town and the director shows how drug dealers can control a small town. The movie has a well-written script. It is full of action, but not very flashy. Hal Hinson (1996) in Washington Post has rightly said, "Rodriguez has boiled the art of filmmaking down to its visceral, kinetic essence. In "El Mariachi" everything is expressed in terms of action, pure and simple." The plot is simple, but universal at the same time. The story may be fictional but the characters and also the atmosphere is typical of Northern Mexico. From the scene of the turtle walking across till the end all the scenes are fascinating and enjoyable. Through a series of fierce gun battles and astonishing car chases, Rodriguez does manage to maintain a fast and furious pace. The bullets fly thick and fast and the action does not let up one
Wednesday, January 29, 2020
Energy Drink and Red Bull Essay Example for Free
Energy Drink and Red Bull Essay This global profile focuses on the industry trends in soft drinks. ? All values expressed in this report are retail/off-trade in US dollar terms using a fixed exchange rate (2012). ? 2012 figures are based on part-year estimates. ? All forecast data are expressed in constant terms; inflationary effects are discounted. Conversely, all historical data are expressed in current terms; inflationary effects are taken into account. SOFT DRINKS OFF-TRADE RTD VOLUME 534. 8 billion litres Bottled Water 192 billion litres Sports and Bottled and Energy Drinks Sports Energy Water 15 billion litres Drinks 205. 1 billion 16. 2 billion litres Concentrates litres 43 billion litres RTD Coffee 4. 5 billion litres Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors. Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companiesââ¬â¢ opinions, reader discretion is advised. Carbonates 169. 5 billion litres. Fruit/Vegetable Juice 62. 0 billion litres Concentrates 43. 7 billion litres RTD Tea 30. 1 billion litres While Red Bull remains the world leader in energy drinks, it is facing growing competition from other players. TCCC in particular, with Monster in the US and Burn in Brazil, is also posing an increasing threat. These two markets are emerging as energy drinks battlegrounds and the implications are considerable for Red Bullââ¬â¢s ability to remain the number one ranked player. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 2Dietrich Mateschitz and Chaleo Yoovidhya each owned a 49% stake prior to 2012 when Mr Yoovidhya passed away. Mr Yoovidhyaââ¬â¢s son Chalerm holds the remaining 2%. While Mr Yoovidhya was alive he acted as a silent partner. Red Bull GmbH Headquarters: Regional involvement: Category involvement: Fuschl am See, Austria Global Carbonates, sports and energy drinks ? Red Bull has created the global market for energy drinks, and the pioneering Red Bull brand has became synonymous with energy drinks for a large number of consumers. Red Bull remains bullish and ambitious in their corporate brand. Despite rising competition, Red Bull continues to comfortably lead the global energy drinks market in both volume and value terms. However, the threat from The CocaCola Co (TCCC) has been mounting. World soft drinks share by off-trade 0. 2% RTD volume (2012): World soft drinks off-trade RTD volume 12. 4% growth (2011-2012): à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 4 STRATEGIC EVALUATION Red Bull continues to see strong net sales growth ? Red Bull operates many other businesses aside from energy drinks The company owns and manages a construction company, football clubs, youth academies and TV broadcasting and recently online clothing (Red Bull label only) sales. ? Additional media products include print magazines about football, motor racing, celebrity gossip and lifestyle. The company has even ventured into the mobile phone service business in Austria, Hungary, Switzerland and South Africa.? As a privately-held company, financial information is limited however the company reported net sales of â⠬4. 9 billion in 2012 and 5. 2 billion cans sold, representing growth of 15. 9% and 12. 8%, respectively. à © Euromonitor International ? Red Bull reported exceptionally strong net sales growth in South Africa (+52%), Japan (+51%), Saudi Arabia (+38%), France (+21%), the US (+17%) and Germany (+14%). Red Bull cited efficient cost management and ongoing brand investment as underpinning its growing profitability. SOFT DRINKS: RED BULL GMBH PASSPORT 5 STRATEGIC EVALUATION SWOT: Red Bull GmbH STRENGTHS WEAKNESSES Broad geographic presence ? Red Bull has ? Red Bull has a broad established a strong, geographic presence, consistent brand image which should ensure (an independent, edgy positive long-term brand) globally. Red Bull growth even if certain is synonymous with markets reach maturity. energy drinks in many countries. Category leader OPPORTUNITIES Category limitations Controversial ? In overall soft drinks, ? The relatively high Red Bull has a limited caffeine content of Red product portfolio Bull makes the brand compared to the rising highly vulnerable to number of rivals with a regulatory control. plethora of flavour variants and categories. THREATS. Emerging markets New production Competition High marketing costs ? Red Bull is building a new ? Monster represents the ? Market maturity in ? Emerging markets production facility in Brazil biggest threat to Red developed markets will represent newer which is likely to make its Bull as it contains make marketing to its geographies for Red retail price more natural ingredients, core consumers harder Bullââ¬â¢s expansion. competitive than imported which seem more than in the past. Accelerating the product prices. Building a desirable than Red Bull Constant communication marketing and site in Asia should also be for some consumers.with consumers means sponsorships in these high marketing costs. markets is a wise move. considered. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 6 STRATEGIC EVALUATION Key strategic challenges and objectives It is not easy at the top ? Red Bullââ¬â¢s success has attracted considerable interest from soft drinks multinationals, TCCC and PepsiCo. TCCC in particular has been successful at leveraging its distribution network to launch Burn across many markets and to back Monster. Burn is a major threat to Red Bull in Brazil while in the US Monster has overtaken Red Bull in offtrade volume sales terms. Red Bull will need to find ways to hold onto its number one ranking globally in energy drinks and stave off this competition. Will premium work in emerging markets? ? Red Bull has consistently maintained its premium positioning from its slimline metal cans to its price differential versus brands such as Monster. While this strategy has reaped dividends in the mature markets, it remains to be seen if it will sustain growth in the emerging markets. Brazil with its large population of lower-income consumers may pose a challenge giving cheaper brands such as TCCCââ¬â¢s Burn a competitive advantage. Red Bull stands up to health regulators ? While health officials continue to voice concerns over energy drinks and the category remains under threat from stronger regulation, energy drinks has seen relatively little impact in terms of sales. To some extent this has added to the categoryââ¬â¢s ââ¬Å"edginessâ⬠attracting young consumers and generating consumer interest. There is little risk of Red Bull reformulating its product to cater to health concerns and instead the company insists that its products do not pose a health risk. Red Bull breaks with tradition in 2013 ? In 2013, Red Bull, for the first time in 15 years added new products to its energy drinks range. Red Bull underperformed the overall energy drinks market in 2011-2012. While the companyââ¬â¢s market share of the energy drinks market in the US increased in 2012, the marketââ¬â¢s growth rate overall began to wane. Red Bull remains heavily dependent on the US for its global growth. Weakness here is reflected in the companyââ¬â¢s weakening global performance in volume terms. The company however continues to enjoy the position of number one ranked player in energy drinks globally with a 21. 4% market share. ? In terms of absolute volume growth however, the US remained Red Bullââ¬â¢s key growth engine in 2011-2012 reflecting growth of 96% over 2007-2012. Brazil came second in terms of absolute volume growth expanding by 608% over the review period or 48% CAGR. This market was a particular focus for Red Bull with the company sponsoring various sporting events in order to raise the brandââ¬â¢s profile. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 9 COMPETITIVE POSITIONING Red Bull faces mounting pressure ? In value terms, the companyââ¬â¢s performance was stronger in recent years although even in value terms the companyââ¬â¢s performance fell below that of the energy drinks market overall. The energy drinks market has attracted a number of other players including Monster Beverage Co, and The Coca-Cola Co (TCCC) which marketed it own brands in the category including Burn as well as engaging in a distribution alliance with Monster Beverage Co. PepsiCo had a modest presence in energy drinks with its brand Sting; however like TCCC it maintained its own alliance, with Rockstar Inc. ? Red Bullââ¬â¢s sister brand non-carbonated Red Bull remains owned by TC Pharmaceutical which led the energy drinks category in China and was present in Thailand where it ranked second. Top 10 players in soft drinks by off-trade value share Soft Drinks: Global Top 10 Companies by Off-Trade Value, Rank 2007-2012 and 2012 Share 2007 2008 2009 2010 2012 2011 Company Coca-Cola Co, The PepsiCo Inc Nestle SA Suntory Holdings Ltd Dr Pepper Snapple Group Inc Danone, Groupe Red Bull GmbH Asahi Group Holdings Ltd % company share 2012 26. 2 11. 3 2. 8 2. 7 2. 0 1. 9 1. 6 1. 5 ? Danoneââ¬â¢s volume share is significantly higher than its value share, due to its large volume sales of low-priced bottled water in emerging markets, notably Aqua (Asia Pacific) and Bonafont (Latin America). Meanwhile, Mondelez does not rank among the top 10 in value terms due to its reliance on the low-priced concentrates category in RTD volume terms. ? Red Bull GmbH however with its relatively premium but small serving size Red Bull brand ranks seventh in 2012. The companyââ¬â¢s narrow focus in soft drinks, being almost exclusively based on energy drinks, continues to keep the company out of the top five in soft drinks. ? TCCC and PepsiCo capture a stronger share in value than in volume terms chiefly due to their products, particularly carbonates, being priced higher than local brands and à ? North America will continue to lead energy drinks in absolute volume growth terms over the forecast period. However, its CAGR of 8. 1% over 2012-2017 represents a moderation from the 11. 4% CAGR seen over 2007-2012. The Monster brand has led the market in the US over the review period in terms of absolute volume growth. Rockstar, due in large part to its alliance with PepsiCo, has also seen strong growth in this market. ? Red Bull entered China in 2011, however Asia Pacific remains the companyââ¬â¢s weakest region in terms of market share. However, this region will be exceeded only by North America in terms of absolute off-trade volume growth over 2012-2017 which may raise some concerns for Red Bull. After a period of strong market share gains in this region between 2007-2010 its performance began to moderate. TC Pharmaceutical with its non-carbonated version of Red Bull is the regional leader. Despite the close relationship between Red Bull GmbH and TC Pharmaceutical with the latter having been founded by the late Chaleo Yoovidhya, the companies remain separate entities. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 14 MARKET ASSESSMENT The Americas to lead growth in energy drinks ? In value terms, both Latin America and Asia Pacific gained in importance for Red Bull over the review period. Latin American sales represented 12% of global value sales in 2012 while Asia Pacific made up 8%. In terms of growth prospects, the strongest growth will take place in North America where the market for energy drinks will expand by US$4. 1 billion over 2012-2017. In CAGR terms however, the strongest performance will take place in Latin America which will see a 20% CAGR. ? Red Bull is ranked number one in both markets. In Latin America, its market share remains a healthy 49. 7%, however this represents a decline over 2007-2012 as the company faced strong competition from TCCC whose share has risen from 2. 5% in 2007 to 14. 9% in 2012. ? Growth in both Eastern and Western Europe will be a comparatively modest at 5% and 5. 1% CAGRs, respectively. However, these exceed the CAGRs for soft drinks overall in these regions, which will be only 2. 7% and 0. 5%, respectively. CATEGORY AND GEOGRAPHIC OPPORTUNITIES Leading players in energy drinks by off-trade volume and value à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 17 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Red Bull shows some weakness in volume sales ? The rankings of the leading players in energy drinks vary significantly by volume and value. Red Bull commands a stronger market share in value than in volume terms reflecting its relatively high price points and reliance on the mature markets, particularly the US, for its sales. The company however maintained is leading position by both measures in 2012 although in both cases it has seen its market share plateau over 2007-2012. ? The Lucozade brand has faced strong competition in its domestic UK market from Red Bull. In 2012, GSK announced a strategic review of the Lucozade and Ribena brands, which may lead to possible divestment. ? Red Bull has been constrained to some extent in volume terms by its highly concentrated production infrastructure. Up to 2012, the company produced exclusively in Austria leading to high shipping and ? The major winner over the review period was production costs, which opened up the emerging Monster Beverage Co, which until 2012 was known markets in particular to less expensive energy drinks as Hansen Natural Corp. Underpinned by its brands. In 2012, the company announced plans to distribution agreement with TCCC the brand has build its first factory abroad in Brazil which may help made rapid gains in both value and volume terms. improve its competitiveness. The brandââ¬â¢s success has been driven by its North ? Rockstarââ¬â¢s distribution agreement with PepsiCo did American performance where it generated 90% of not bring in the same share gains as the Monster its volume sales in 2012. and TCCC alliance. Rockstar made few share gains ? In contrast GlaxoSmithKline (GSK) and its Lucozade brand have been losing market share. In volume terms, GSK has lost 2. 4 percentage points in market share over 2007-2012. globally, with sales mainly coming from developed Western markets where Red Bull continues to lead. PepsiCo may have found it hard to drive Rockstar sales in these mature markets in the face of TCCCââ¬â¢s penetration and Red Bullââ¬â¢s dominance. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 18 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Most dynamic energy drinks markets over forecast period à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 19 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Red Bull tries to counter weakness in key markets with new launch ? While the US will lead growth in energy drinks in both volume and value terms over 2012-2017 there are clear differences among the top 10 rankings by both measures. ? China will push ahead of Brazil in volume growth terms. The market for energy drinks in China is more mature than in Brazil. Unit price growth in Brazil will as a consequence be higher than that in China allowing it to take second position in terms of value sales growth. In China, Red Bullââ¬â¢s sister company TC Pharmaceutical with its Red Bull is the overwhelming category leader with a market share of 81. 2% in off-trade volume terms in 2012. ? Markets entering the top 10 in volume terms include the Philippines and Vietnam both relatively price-sensitive markets. Per capita consumption however in both markets is higher than the global average. Energy drinks in many Asian markets have a long history of being consumed by truck drivers and labourers as a temporary energy boost. These products were in fact the original inspiration for Red Bull; a Westernised version of the potent drinks sold through by Thai pharmacists. à © Euromonitor International ? The UK ranks among the top five most dynamic markets in both volume and value terms. While Lucozade remains the leader here, its fortunes have waned. Red Bull was responsible for much of Lucozadeââ¬â¢s market share loss in the early part of the review period. However, later in the review period, smaller brands are increasing fragmentation. The UK is becoming increasingly fragmented as newer and smaller players have entered the market. ? In 2013, Red Bull launched three new flavour variants in the US market. This marks the first major launch for the brand in the energy drinks category over the review period. The new range called Edition includes cranberry-, blueberry- and lime- flavoured variants packaged in red, blue and silver cans, respectively. The move may help to invigorate consumer interest in key markets such as the UK and the US where the range of energy drinks options has increased considerably. It is recommended that the range be rolled out to other markets where market share has weakened. SOFT DRINKS: RED BULL GMBH PASSPORT 20 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Top US brands in energy drinks à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 21 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Red Bull and Monster look to high-adrenaline sports sponsorship Monster pulls ahead in volume sales ? The Monster brand pulled ahead of Red Bull in the US energy drinks market in 2009 in volume sales terms but remains second to Red Bull in value terms. Monster has achieved wider presence in supermarket and forecourt retailers. TCCC has leveraged its strong distribution network through both channels thus giving Monster an edge in terms of volume sales. ? The Monster brand has also been supported by sponsorship of high-adrenaline sports such as MotoGP, NASCAR and Freestyle Motocross which is a direct challenge to Red Bull, which also relies on sponsorship of these sorts of events to maintain consumer interest. Another reason behind the disparity has been the fact that Red Bull sells primarily in smaller 8. 3oz cans, whereas Monster is sold in larger 16oz cans at a relatively cheaper price. Red Bull has since begun to offer its product in a wider variety of sizes and in 2012 trumped Monster with Red Bull Stratos, sponsoring Felix Baumgartnerââ¬â¢s free-fall from over 128,000 feet. Threat from consumer health ? Both Monster and Red Bull have also been challenged by the 5-Hour Energy brand from Living Essentials, included in Euromonitor Internationalââ¬â¢s Consumer Health database as a tonic and bottled nutritive drink. This product has been heavily marketed on US television and offers a small pack size (57ml) and the benefit of being sugar-free. While Monster is targeted primarily at younger male consumers, 5-Hour Energy is positioning itself as a pick-me-up for office workers and working mothers. ? The addition of new flavours in 2013 will help to reignite consumer interest. Red Bullââ¬â¢s success in the US has been due in part to its success in the on-trade which has helped to introduce the brand into the off-trade. Educating consumers about how the new flavours can be mixed with alcoholic drinks in the on-trade should form part the marketing campaign to launch the brand. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 22. CATEGORY AND GEOGRAPHIC OPPORTUNITIES Leading players in Brazilian energy drinks à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 23 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Red Bull vs Burn in Brazil TCCC pushes Burn ? Strong growth in the Brazilian energy drinks market has attracted a wider number of players, many of whom have focused on the emergent C socioeconomic class, launching energy drinks at lower prices in 1-litre PET bottles. Examples include BadBoy Power Drink from Horizonte and Orbit from Bebidas Chiamulera. These moves have helped to fuel growth overall in the category.? TCCC has made significant gains in the market with its Burn brand investing significant resources in marketing. Like Red Bull, TCCC has targeted high-adrenaline sporting activities, announcing in 2012 its sponsorship of Kimi Raikkonenââ¬â¢s Lotus F1 team. The brand competes directly with Red Bull, packaged similarly in a slimline metal can. Its price points however are typically lower than those of Red Bull giving it a stronger presence among lower-income groups. ? In 2012, Red Bull announced plans to begin producing its energy drinks locally. Localisation of production will help Red Bull ? Localising production in such a key market is a wise move for Red Bull. It also gives the company stronger capacity more widely in Latin America where the markets for energy drinks in Colombia and Mexico are also set to see strong growth. While Red Bullââ¬â¢s number one position remains safe for the time being, reducing the price premium with TCCC is recommended. This will be supported by significantly reducing costs associated with importing the product from Austria. ? The entry of Anheuser-Busch InBev NV was a key development in the market in 2011. By 2012, the Fusion brand had managed to capture 0. 2% of sales in off-trade volume terms which, while modest compared to the Red Bull brand at 19. 8%, indicates strong potential for further growth. Marketing initiatives centred around the popular Big Brother Brazil TV programme in 2012 helped to increase awareness of the brand among young people. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 24 CATEGORY AND GEOGRAPHIC OPPORTUNITIES Worlds apart: A tale of two Red Bulls ? The relative weakness of Red Bull from Red Bull GmbH in Asia Pacific is due in part to the strength of sister brand Red Bull from TC Pharmaceutical. A more cohesive international strategy should be developed by both companies. ? The strongest prospects for the two players is in China, however opportunities are also being missed in markets such as the Philippines, Thailand and Indonesia. TC Pharmaceutical sales here in energy drinks have been virtually flat over the review period, as newer, more dynamic brands such as Cobra from Asia Brewery and Sting from PepsiCo in the Philippines have invested heavily in marketing and advertising. ? A decisive entry for Red Bull GmbH in key Asian markets will be complicated by the presence of TC Pharmaceuticalââ¬â¢s Red Bull. However, both companies could benefit from working more closely together including on the production side to reduce costs and widen their distribution network. The sudden death of TC Pharmaceutical founder Chaleo Yoovidhya in 2012 may present a challenge however in ongoing collaboration. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 25 STRATEGIC EVALUATION COMPETITIVE POSITIONING MARKET ASSESSMENT CATEGORY AND GEOGRAPHIC OPPORTUNITIES BRAND STRATEGY OPERATIONS RECOMMENDATIONS BRAND STRATEGY Red Bullââ¬â¢s premium focus will result in pressure on market share ? Red Bullââ¬â¢s sales in 2012 remained dominated by the US market. In most of its major markets the company has managed to retain its number one position in volume terms despite strong competition from newer entrants. The US is an exception where Monster owing to the strength of its alliance with TCCC combined with an aggressive marketing campaign has managed to topple Red Bull from first place. ? In value terms however, the companyââ¬â¢s premium positioning has meant its ranking has remained more secure. As the dynamics of forecast demand shift to emerging markets, where consumers remain more price sensitive, this premium focus will result in growing pressure on Red Bullââ¬â¢s market share. TCCC and PepsiCo have emerged as the companyââ¬â¢s strongest competition whether indirectly through distribution agreements such as TCCC/ Monster and PepsiCo/Rockstar and through their own directly owned brands such as Burn and Sting, respectively à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 27 BRAND STRATEGY High octane sports drive home Red Bull message ? Event and sports sponsorship have been key elements for Red Bullââ¬â¢s marketing strategy for many years. Red Bullââ¬â¢s eponymous brand has achieved remarkable global success and 30-40% of its sales are re-invested back in marketing and promotional activity. Red Bullââ¬â¢s strategy has historically been a 3-pronged approach incorporating buzz marketing, sponsorship and TV advertising. Buzz marketing, including handing out free samples at campuses and events where under 30s gather, is often used as a way of initially raising consumer awareness when entering new markets. ? In 2012, the company took its marketing literally to an entirely new level with the Stratos campaign which featured Felix Baumgartner in a record- breaking 128,000 feet jump from the earthââ¬â¢s stratosphere, making him the first man to break the speed of sound while in freefall. The event was streamed live on line with viewers able to log in to post comments via Twitter and Facebook. Motorsports is another key focus for the company with its own very successful F1 racing team. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 28 BRAND STRATEGY Red Bull tries to stay true to its roots ? In a bid to stave off competition from rival brands, Red Bull launched the Red Bull Edition range in 2013 in select city markets in the US. The launch will likely be followed by a nationwide roll-out later in the year. Despite pressure from other energy drinks brands many of which have launched additional flavours Red Bull has stayed loyal to its original formulation and packaging. ? The launch of cranberry, blueberry and lime Red Bull variants is a major direction change for the brand, being its first major launch over the review period. In order to differentiate between Red Bull Edition and the original Red Bull the new cans received a facelift with the addition of new colours and a new bull design. ? Red Bull has not as aggressively as other brands launched into new packaging formats, remaining almost exclusively with slimline metal cans. It has however in some mature markets such as the UK launched into 1-litre PET bottles. This reluctance is in part due to the companyââ¬â¢s strategy of retaining its premium positioning. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 29 STRATEGIC EVALUATION COMPETITIVE POSITIONING MARKET ASSESSMENT CATEGORY AND GEOGRAPHIC OPPORTUNITIES BRAND STRATEGY OPERATIONS RECOMMENDATIONS OPERATIONS Expanded corporate operations Red Bull GmbH Red Bull Soft Drinks Other Businesses Red Bull Energy Drinks Motor Racing, Media, MVNO, Fashion Online Retailing Red Bull Simply Cola, Carpe Diem. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 31 OPERATIONS Red Bull looks to diversification ? Red Bull is diversifying into other businesses, rather than limiting itself to energy drinks. In recent years, it has been branching out and became a media company in its own right. The participation in sports sponsorships and events connects the company with a global brand that has passion and excitement associated with it. The company is also present in RTD tea and bottled water with the Carpe Diem brand which it launched to target the health and wellness trend in soft drinks. Carpe Diem Kombucha is a premium RTD tea sold in Western Europe. The brand is also in bottled water in Switzerland and Austria using plant extracts and slight carbonation to offer a healthy alternative to carbonates. ? The company owns two Formula One teams (Red Bull Racing, Scuderia Toro Rosso), a NASCAR racing team as well as several football teams in Brazil, the US and Germany. ? In South Africa, the company is partnering with Cell C to offer voice and broadband services as a mobile virtual network operator (MVNO), ie a company that provides a mobile phone service but does not have its own licensed frequency. Red Bull Mobile will be the second MVNO in the country, after Virgin Mobile. ? It also sponsors many events from cliff diving to air races and subscribing to Red Bull Mobile is a way for people who like the brand to access further benefits when they attend these events. These kinds of partnerships between operators and consumer brands are common in Europe. In Germany, for example, one operator, E-Plus, has 19 such partnerships. It is a way for these brands to get closer to their target group. ? The Group also includes Austrian TV station ServusTV, lifestyle and fashion magazines and a construction company called Bull Bau. ? Red Bull had 8,966 employees in 165 countries as of 2012. The company, which is not listed, traditionally finances its investments from its cash flow. à © Euromonitor International SOFT DRINKS: RED BULL GMBH PASSPORT 32 OPERATIONS Red Bull expands production outside Austria for first time ? Red Bull received approval from the B\razilian government to build its first production facility in the country in early 2010. The companys initial investment in the pr.
Monday, January 20, 2020
Babe Ruth Essay -- Biography Biographies
Babe Ruth Baseball player. Born George Herman Ruth, Jr., on February 6, 1895, in Baltimore, Maryland. He was the first of eight children born to Kate and George Herman Ruth, Sr. Most of the Ruth children died in infancy and only George Jr. and his sister Mamie survived to maturity. Little George, as he was called, grew up in a poor waterfront neighborhood in Baltimore, where he lived above the family saloon. In 1902, the Ruthââ¬â¢s sent their son away to St. Maryââ¬â¢s Industrial School for Boys, which was both a reformatory and an orphanage. Ruth developed a love for sports, particularly baseball, which served as his escape from the strict environment at St Maryââ¬â¢s. From an early age he showed potential as an athlete, and in his late teens he had developed into a professional candidate. His tough southpaw pitching attracted Jack Dunn, manager of the minor league Baltimore Orioles. In 1914, the Orioles signed Ruth to his first professional baseball contract. He became the teamââ¬â¢s youngest member, and was befittingly nicknamed ââ¬Å"Babe.â⬠Within five months, 19-year-old Ruth graduated to the major leagues, and signed with the Boston Red Sox. He remained with the team for six seasons, alternating positions as pitcher and outfielder. With his great pitching, powerful bat, and winning personality, he was quickly on his way to greatness, overshadowing players like Ty Cobb and Honus Wagner. After a controversy revealed that the Chicago White Sox conspired to throw the 1919 World Series, the sport of baseball was in need of a hero. The scandal had shaken the publicââ¬â¢s faith in the game. However, in 1919, while still a part-time pitcher for the Red Sox, Ruth made his home-run assault on the record books. His 25th home run that year shattered the modern major league record held by the now forgotten Gabby Kraveth. By the end of the year, Ruthââ¬â¢s record was an unprecedented 29 home runs, and he was credited with reviving faith in the game. In December of 1919, the Boston Red Sox sold the invaluable player to New York Yankee owner Colonel Jacob Ruppert. Ruppert bought Ruthââ¬â¢s contract for over $100,000, which was a staggering price at the time. In 1920, Ruth joined the Yankees, who as yet had never won a pennant. For years they played in the shadow of the New York Giants. Without a baseball park to call their own, the Yankees were forced to hold their games at the G... ...ue team. Ruth was diagnosed with cancer in 1946. Although the extent of his illness was kept from him, he knew that his time was limited. He spent the remainder of his life making countless visits to childrenââ¬â¢s hospitals and orphanages. In 1948, Ruth made his final appearance at Yankee Stadium, celebrating the 25th anniversary of ââ¬Å"The House that Ruth Built.â⬠His number was retired, and April 27th was declared ââ¬Å"Babe Ruth Day.â⬠On August 16, 1948, Ruth died at the age of 53. At the time of his death, he held 54 major league records, including most years leading a league in home runs (12), most total bases in a season (457), and highest slugging percentage for a season (.847). While with the Red Sox, Ruth married 18-year-old waitress Helen Woodford, whom he had known less than three months. In 1929, Ruthââ¬â¢s wife died in a fire. At the time, they had been separated for three years. Her tragic death allowed him to marry Claire Hodgson, a former model and actress. With Claireââ¬â¢s daughter from a previous marriage and Ruthââ¬â¢s adopted daughter (with Woodford), they became an immediate family. Ruth and Hodgson remained together until Ruthââ¬â¢s death. Bibliography: biography.com
Sunday, January 12, 2020
Sop for Ms Finance
My interest in the field of finance traces back to my childhood. As I was growing up, the ââ¬Å"Doi moiâ⬠(ââ¬Å"Reformationâ⬠) Era brought about more freedom and openness to the stagnant system in Vietnam. People could start to have their own businesses and deal with foreign entrepreneurs. Naturally, I could, at the time, understand neither technical concepts, such as principal, interest and deposit, nor how a bank worked or even what it was; however, in my nascent perceptions, I could discern the importance of financial institutions as keepers of peopleââ¬â¢s wealth, and even of their hopes for the future.Accordingly, I grew more and more determined to place my future in the field of finance. Throughout middle and high school, I dedicated most of my time to natural sciences, such as Mathematics, Chemistry and Physics. I could describe myself as an accurate and analytical-oriented person, for not only did I received rigorous training, but I also enjoyed being pertinen t and precise. In 2005, I entered the Vietnam National University in Hanoi, majoring in Finance and Banking, but later transferred to International Economics to enroll in an highly selective Honors Program.Before the time of the transferring decision, I hesitated for a brief period because I would have to postpone my pursuit of Finance. Nonetheless, I understood the importance of Economics and fully anticipated that an extensive knowledge of the field would eventually serve me well in a financial career. My concentration during the program, conveniently, focused heavily on Stock Market, International Finance, Economics of Finance and Banking and International Payment.The insightful study on matters such as commercial banks' functionalities, the central bank's instrument and responsibilities, and the significance of the balance of trades and exchange rates, has enabled me to grasp the fundamental ideas of the field, as well as triggered my utmost curiosity in understanding thoroughly the financial side of Economics. In my third year, when I was studying Stock Market, I entered a research project with Dr.Ha Tran, who was a fellow at the University of XXX. We then worked together on the topic: ââ¬Å"Current Situation in the Loan Market for Investment on Real Estateâ⬠. Simultaneously, I was also eager to engage in another group research on the petroleum market, which later won me the second prize for studentââ¬â¢s research from the Faculty of International Economics. At the end of this school year, I intend to write my graduation thesis in the field of International Finance, particularlyAdditionally, I possess first-hand experiences on the financial market as I started making a small investment in the Ho Chi Minh Stock Exchange during my third year. At the beginning, I consulted my teachers and my parentsââ¬â¢ friends, who are experienced businessmen, to comprise a profiting portfolio, which, in turn, required me to watch for enterprisesââ¬â¢ data m eticulously: their ROEs, P/Es, net profit and current news of their operations. My stocks paid off wonderfully for a short period, as the total value of my portfolio increased by 30% during the first few months.Like most dabbling investors, I was under the illusion that making money was not a difficult task. Unfortunately, the stock crash happening at the end of 2009 brought me back to the ground. The VN Index, the main indicator of the market, fell from 1200 to 400 in less than six months, reducing my fortune by one-third. However, while most other previously ardent investors withdrew from the market as quickly as they entered, I proposed a new strategy that kept me in the market for long-term investment.In the near future, I believe I will be able to balance my financial activities once again. In 2010 , I had a chance to go to Thailand on a trip to Chulalongkorn University in Bangkok. It was my first long trip to a capital city of the neighboring country, which impressed me a lot with their metropolitan infrastructure and dynamic business environment. I was convinced that Vietnam needed decades to reach the current development level of Thailand.Back home, when I was reading ââ¬Å"The Lexus and the Olive Treeâ⬠by Thomas Friedmann, the opening pages struck me with minute details of the Asian Crisis in1997, which ignited in Thailand. In merely few weeks, fifty six of fifty eight banks in Bangkok went bankrupt. Accordingly, I have realized that the nascent financial market of Vietnam still has a long way to go, and I myself also have much more to learn. My nation needs a lot more experts in the field to help regulate the emerging market and support people in making ise investments, so that their assets are kept in a safe place and growing. In conclusion, I want to restate my desire for a study in finance in University of XYZ. I firmly believe in my ability in the field due to my long-term commitment and determination. My study would help me best in my fut ure career as a financial expert which I have always dedicated myself to. The knowledge which I shall obtain is also what I aim to bring back to my country, contributing to the development of an advanced, well-structured financial market of Vietnam.
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